Social media post are the best way to promote your business. Everyone is on the different social media platforms and love to browse their desired content there. Even the businesses are getting famous using social media.
Social Media Marketing is an essential part of Digital Marketing. In organic marketing it is important to post on Social Media Platforms. Facebook, LinkedIn, Twitter, Instagram, Pinterest & YouTube are the best social media platforms. But it is important to post at the right time and right day for more engagement for a business. Here we will discuss about the right time to post on social media.
Facebook is most important social media platform for B2C marketing. Facebook has most user than any other platform with a user count of over 1 billion. So it is very important to post on the right time, so potential audience can see that.
The best time to post on Facebook is 9:00 am. This is time when people come online for the first time in a day. People often use Facebook for the first time in a day when they start their work. So this is a good time to show them about a product or service.
But maximum engagement you can get by posting between 1:00 pm to 4:00 pm. This is the downtime of work and employees of any company like to visit Facebook during this period. Now we know the best time to post but is it really good to post on all days of the week.
No! It doesn’t good to post on all days. Best days to post on Facebook are Thursday, Friday, Saturday and Sunday. You can on any day of week but avoid Tuesdays as people often have a workload on Tuesdays and they really don’t like to surf Facebook on this day.
LinkedIn is the network for professionals. On LinkedIn there are Industries and their pages, people related to that industry or their respective field. People use it to get jobs, to show their skills, HRs use it to hire someone and the Industries use it to contact the other industries to offer their services. Now it is important for businesses to post at the right time to reach out to the other businesses.
Best time to post on LinkedIn is 10:00 am to 11:00 am during the work hours. LinkedIn people often use while working. For B2C, media and other industries the best time is 12:00 pm, 8:00 am and 10:00 am respectively. Best days to post on LinkedIn are Tuesday, Wednesday and Thursday. Avoid posting on LinkedIn on Weekends because nobody wants to see anything related to work on weekends.
Instagram is the most growing social media network. People post their pictures on it to get likes and noticed by others. Even now businesses are using Instagram to show their product images or services to the audience. Instagram is now the best way to get noticed by showing pictures using hashtags.
The best time to post on Instagram is during the off work hours around 1:00 pm and around 5:00 pm in the evening. On these timings people often have their lunch or ending their work for day.
For B2B marketing they can post on Instagram on 12:00 pm – 1:00 pm, 5:00 pm – 6:00 pmor even as late as 8:00 pm – 9:00 pm. Best day to for Instagram post is Friday. Other than Friday,you can even post on Monday, Wednesday and Thursday.Avoid posting on Sundays.
Twitter is the social media handle to provide some news or to say something in less words. Twitter is used to convert a topic in a trend.
Twitter is the best way to increase social media engagement as everybody uses twitter everyday of the work days.
Best time to twit during the lunch hour 12 pm to 1:00 pm. Posting at lunch time increases social media engagement. For the best results you should during Monday to Friday. Best day to twit when you can get most engagements is Wednesday.
YouTube is Google’s video channel which is the most famous video channel around the globe. People use YouTube to have fun, to gain knowledge and many more. Business can post their promotional videos on YouTube. Creating a YouTube channel is free. Business should post videos during 12:00 pm to 4:00 pmduring work days. Posting videos on Thursday and Friday gives you best results as the videos are indexed by YouTube on Saturday and Sundays.
Pinterest is widely used platform in USA. Almost 60% social media users use Pinterest than any other platform. Best time to post on Pinterest is 8:00 pm to 11:00 pmas mothers uses Pinterest at this time most. Saturdays and Sundays are the best day to post on Pinterest.